At Elaer Consulting, our strength lies in the expertise and passion of our leadership. Each member brings unique skills, deep industry knowledge, and a shared commitment to helping our clients achieve meaningful, lasting results. We take pride in our uniquely collaborative culture full of passionate people who care more about your success.

Audrey B. Kubwa

Founder & CEO (Chief Executive Officer)

Role

Provides visionary leadership and strategic direction, overseeing all strategic and operational aspects of ELAER Consulting. Leads business development efforts, builds long-term client relationships, and is the Company's Brand Ambassador. Oversees governance frameworks, ensures organizational excellence, and drives overall business performance. Manages executive-level decisions, strategic operations, and financial strategies while setting the tone for company culture and growth.

Profile

A highly visionary, accomplished leadership and governance expert with a blend of business dministration and information technology background, Audrey brings extensive experience in strategic consulting, governance, business development, and business process re-engineering. As a proven change-maker, she excels in empowering teams, optimizing organizational performance, and building high-value networks. Audrey is passionate about promoting sustainable growth, driving operational excellence, and unlocking the full potential of individuals, teams and organizations. She has an exceptional ability to inspire teams, shape strategic visions, and translate them into actionable business models that foster innovation, resilience, and growth.

Dr. Anthony Mwai

CPA, Finance & Strategy Lead

Role

Oversees the financial health of ELAER Consulting, directs strategic planning, pricing models, and partnership development. Leads financial forecasting, budget management, and resource allocation, providing financial guidance for sustainable growth. Drives internal operations, ensuring scalability and operational efficiency through effective financial management and risk mitigation strategies.

Profile

A seasoned financial strategist, a Certified Public Accountant (CPA) and member of the Institute of Certified Public Accountants of Kenya (ICPAK), Dr. Mwai brings deep expertise in corporate finance, data-driven decision-making, and business process optimization. His strong track record in scaling organizations, managing financial risks, and ensuring sound governance makes him a key driver of ELAER Consulting’s financial success. Dr. Mwai specializes in creating growth-oriented financial strategies and operational systems that empower businesses to thrive in dynamic markets.

Marion Masinde

Business Development & Brand Management Lead

Role

Drives the strategic growth of ELAER Consulting by identifying new business opportunities, nurturing key client relationships, and securing strategic partnerships. Leads the creation and execution of brand management strategies to enhance visibility, brand messaging, and positioning in the market. Oversees market research, customer experience design, and service innovations to ensure long-term client loyalty and brand strength.

Profile

A dynamic business development expert with extensive experience in brand strategy, client relationship management, and market positioning. Marion excels in developing and executing high-impact marketing campaigns, managing corporate communications, and fostering long-lasting partnerships. With a strong background in service design, UX/CX research, and customer-centric innovation, she is skilled at crafting solutions that resonate with clients and elevate brand reputation. Marion’s approach to brand building combines creativity, strategic insight, and a deep understanding of customer needs to drive business growth.

Daniel Soita

Marketing & Public Relations Lead

Role

Leads the development and execution of marketing strategies to expand ELAER Consulting’s client base and enhance brand visibility. Identifies and cultivates strategic partnerships, develops new business opportunities, and increases revenue streams. Manages proposals, client negotiations, and market positioning while overseeing public relations, thought leadership, and reputation management efforts.

Profile

A results-driven marketing professional with expertise in sales strategy, market research, client relationship management, and public relations. Daniel excels in creating and executing high-impact marketing campaigns that align business solutions with client needs and build brand equity. With strong skills in negotiating strategic partnerships and managing media relations, he is highly adept at amplifying thought leadership and expanding brand influence in competitive environments.

Irene Mbithe

ICT, Governance & Audit Lead

Leads the design and implementation of governance frameworks, ensuring strong internal controls and compliance with industry regulations. Manages auditing processes, risk assessment, and corporate governance policies. Oversees the integration of digital solutions that align with the organization’s strategic goals, driving operational transparency, and ensuring data protection, cybersecurity, and regulatory compliance.

Profile

An expert in governance, audit, and compliance management, Irene brings extensive experience in information technology, internal auditing, risk management, and business process improvements. She has a strong background in designing governance frameworks and ensuring organizational integrity through robust controls and audit systems. Irene is also skilled in digital transformation, data governance, and cybersecurity, helping businesses safeguard operations while enhancing efficiency and transparency.

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